AI-Guided UGC Creation
Process
Final Result
status quo
Unguided Content Creation
Without AI guidance
AI-Guided UGC Creation
Process
Final Result
status quo
Unguided Content Creation
Without AI guidance
Trusted by Growing Brands
See how brands like yours are turning customers to content creators.
How Pulse of Potential Increased Conversions by 32%
Conversion Boost
More Content
Challenge
Mental wellness topics are deeply personal and conveying that level of trust and relatability was difficult. Polished UGC didn't resonate with customers seeking authentic healing stories.
Solution
Raw, authentic customer videos sharing real mental health breakthroughs and transformation stories that feel personal and relatable.
Maria K.
Founder, Pulse of Potential
After: With Videos
Before: Basic
Why Choose Brandwagon?
Compare all your options
Control
Quality
Scale
Authenticity
Speed
ROI
Control
Quality
Scale
Authenticity
Speed
ROI
Control
Quality
Scale
Authenticity
Speed
ROI
brandwagon | Agencies | DIY | |
|---|---|---|---|
| Control | You define the script—AI ensures it's followed every time | You explain what you want, but they decide how it's done | No structure—hope users say the right things |
| Quality | Framing, pacing, and delivery guided in real time by AI | Requires coaching, manual QC, and reshoots | Unstructured content often misses key messages |
| Scale | Create content at scale with automated flows and our vetted pool | Limited to a few curated creators at a time | Difficult to recruit and manage at scale |
| Authenticity | We elevate real, everyday people to tell real stories—social proof that actually converts | Heavily produced, influencer-style UGC lacks trust | Hard to capture compelling stories without guidance |
| Speed | Fully automated—no need to brief, schedule, or follow up | Manual creator management slows things down | Time-consuming coordination and follow-up |
| ROI | Higher output, better results for the same budget | High spend for limited, curated deliverables | Time opportunity cost, no leverage or scale |
UGC collection streamlined
Create
Tailor your script to get content exactly how you want it - our interviewer keeps even first-time creators on-brand with zero back-and-forth.
Recruit
Send interviews through email/SMS flows, box inserts, or direct links—or tap into our proprietary creator pool to get content without lifting a finger.
Promote
Fully edited videos come in on autopilot. Put them on your landing, PDP, socials and ads —or have customers post themselves to boost reach.
Frequently Asked Questions
Everything you need to know about collecting and using UGC videos for your brand
Agencies do everything manually—briefing creators, chasing revisions, quality-checking footage—which slows things down and limits how much content you get. Brandwagon automates that entire process. Our AI interviewer handles coaching, scripting, and QC in real time, so you get more content, faster, with consistent messaging. We’re also the only tool designed to turn everyday people—your customers or community—into high-quality content creators. That means scalable, authentic videos that actually perform.
DIY content creation sounds easy—until you realize most customers aren't natural on camera, miss key messaging, and need tons of back-and-forth to get usable footage. Brandwagon handles all of that: we script, guide, coach, and edit automatically through our AI interviewers — so you get high-performing content without the time sink or quality issues.
You can send our AI interviewer to your own customers post-purchase, or tap into our vetted creator pool. Whether it's loyal fans or fresh faces, complete beginners or experienced creators, every interview stays fully on-brand thanks to our AI interviewer guiding peole through your custom script.
Yes—everything created through Brandwagon comes with full content rights, so you're free to use it across all your channels with no restrictions.
You can recruit via Klaviyo flows, SMS, QR codes, or box inserts—or let us handle it by sourcing from our vetted creator pool. Either way, it’s fully automated, scalable and zero headache on your end.
We handle everything: cropping, color correction, audio cleanup, branded overlays, and professional pacing. You get polished, plug-and-play videos that match your look and feel.
You control the script. Our AI interviewer naturally guides conversations to follow your key talking points while keeping the tone authentic. Even first-timers stay on-brand—no coaching required.